3 Steps to Maximize Rental Returns

When buying a property for investment, the most important goal is to maximize rental profit while minimizing capital outlay. Being a landlord can be a little complicated and overwhelming, but achieving your goals as a property investor can be easy by following these tips.

1. Choose the Right People

Perhaps the most important decision you will make as a landlord will relate to people, specifically your property manager and your tenants.

3 STEPS to maximize rental | choose the right property manager and tenant

If you can’t commit the time and energy to be a full-time, hands-on property manager, you may need to hire professional help. A property manager does more than collect rent for you. They are proactively protecting your asset by doing regular inspections to make sure that tenant is taking good care of your property. They also help in identifying maintenance issues and ensuring compliance with the law. Take note that the cheapest property manager may not always be the best for you. Consider the services included in the management fees.

The other part of the people equation is your tenants. Quality, long-term tenants are key to maximize your rental return. An effective property manager can help you carefully manage the selection process to find the right tenants for your property.

2. Make your Property Presentation-Ready

3 steps to maximize rental profits | presentation

Wear and tear on a rental property are expected to occur over time. Most of the time, the opportunity to make cost-effective improvements is missed in the rush to move the next set of tenants in. Even small and quick renovations can make a huge difference that may well translate into more rental money for you.

Here are some ideas for quick, cost-effective renovations:

Thorough cleaning
A fresh coat of paint
Updated lighting
Extra storage areas
A thorough tidy up of exterior spaces

An effective property manager can provide knowledgeable advice to help you increase the property’s appeal and value.

3. Set the Right Rental Price

3 steps to maximize rental returns | set the right price

Getting the right rental price for your property is very important. If your price is too low, you underestimate your own asset. On the other hand, if your price is too high, you could end up with a property sitting vacant. This is why you would need regular appraisals and annual rental reviews to ensure that the rental potential of your property is aligned with the current state of the market. Your property manager can also help you with this.

The role of a landlord can get pretty overwhelming for a property investor, but by focusing on these three elements (people, presentation, and price), you will be on your way to maximizing rental profit with minimal capital outlay.