Filipinohomes Team Red Diamond Demeter Opens Doors for New Palawan Agents on July 13

PALAWAN – Team Red Diamond Demeter, part of the Filipinohomes network, welcomed its newest batch of aspiring real estate professionals during a New Agents Orientation at the network’s Palawan office on July 13, 2026. The session gave complete beginners the tools to start a career in one of the country’s fastest‑growing property markets.

A Morning of First Steps

The orientation was built for people with no industry background. Trainers walked participants through the fundamentals of prospecting, showing them how everyday conversations can turn into genuine leads. They also practiced handling client questions, learning to replace a sales pitch with honest guidance that builds lasting trust.

Digital marketing took center stage next, with simple, practical strategies to attract buyers through social media. The room buzzed as attendees practiced creating engaging posts and responding to online inquiries. By noon, each recruit held a clear, step‑by‑step roadmap to earning their first six‑figure commission, making the goal feel real.

Participants were also introduced to the Filipinohomes national multi‑listing platform, instantly granting them access to thousands of properties across the country. They learned the accreditation process of the Department of Human Settlements and Urban Development, ensuring their practice remains ethical and professional from day one. Mentorship was emphasized, with each beginner paired with an experienced team leader for hands‑on coaching.

Building on a Season of Growth

The July 13 orientation capped a busy week for the network in Palawan. Earlier, Team A Palawan formalized its contract signing, officially joining the nationwide network, while a separate webinar featuring founder and CEO Anthony Leuterio attracted dozens of aspiring agents from across the province. A Casa Mira Towers product knowledge seminar on July 8 gave 30 slots specifically to new agents, ensuring they could speak confidently about the project.

These back‑to‑back events reflect Filipinohomes’ deliberate strategy of recruitment followed by immediate training. The Red Diamond Demeter session added a dedicated layer of onboarding, ensuring that no recruit enters the field unprepared. The team now forms part of the growing Red Diamonds group, which has been actively expanding its presence in Palawan.

Palawan’s Market Ready for New Talent

The orientation arrived as Palawan’s property market rides a wave of infrastructure and tourism momentum. A Korean consortium has secured an $82.9‑million contract for a new Puerto Princesa international airport, while the Busuanga Airport upgrade is set to increase passenger capacity by December 2026. These improvements make the island more accessible to investors and tourists alike.

Megaworld’s 462‑hectare Paragua Coastown in San Vicente continues to advance, adding hotels and a 14‑story condominium tower that is expected to generate billions in sales. Ayala Land is deepening its investments in Lio Estate, El Nido, creating a vibrant mixed‑use district. A PEZA‑cleared mega ecozone awaits presidential proclamation, promising new investments and housing locators.

Ready to Serve

The new agents will now undergo mandatory starter kit training and begin field mentoring. They will gain access to the network’s national property database and developer partners active in Palawan, including Megaworld, Cebu Landmasters Inc., and Ayala Land. With tourism‑driven demand rising, they are positioned to guide buyers in one of the country’s most dynamic real estate corridors.