The Oscars of Real Estate Returns! Filipinohomes NatCon 2026 Takes Over Cebu This October

CEBU CITY — Filipinohomes will hold its National Real Estate Convention 2026 on October 18–19 at Jpark Island Resort and Waterpark in Mactan, Cebu. The two-day gathering brings together thousands of agents, brokers, team leaders, and developer partners nationwide, continuing a recognition tradition that dates back to 2012.

A Homecoming for the Network

NatCon returns to Cebu, the birthplace of Filipinohomes and Leuterio Realty and Brokerage. Since 2012, the convention has served as the annual national gathering where the network honors top performers and sets its vision for the coming year. Its scale and prestige have earned it the nickname "Oscars of Real Estate."

The event holds deep meaning for a network that began with humble roots. From its early days at a small eatery beside the first garage office, NatCon has grown into a spectacular celebration. Yet the heart of the convention remains the people who persisted, learned, and celebrated together.

A Venue Built for Grand Gatherings

Jpark Island Resort and Waterpark provides a fitting backdrop for the occasion. The 16.5-hectare integrated resort is the largest hotel in Mactan by room inventory, featuring 820 accommodations across guestrooms, suites, themed family rooms, and private villas. Delegates can unwind in comfort between sessions.

The Triton Grand Ballroom, the largest in Mactan, accommodates up to 1,400 guests with high-speed internet and flexible partitioning. Beyond meeting facilities, the resort boasts seven themed swimming pools, three waterslides, a private white-sand beach, and Mactan's longest shoreline. Twelve restaurants and bars offer international buffets and specialty cuisines for every palate.

A Year of Preparation Culminates

The September 22 preparation meeting at the Cebu main office marked the start of a 27-day countdown. Led by founder and CEO Anthony Gerard O. Leuterio, the session finalized logistics including accommodation, transportation, registration workflows, and on-site coordination. It capped a year-long effort across the network.

Regional efforts ensured alignment from every corner. In June, Cagayan de Oro leaders met to refine qualification metrics. Luzon leaders received Masterclass certificates and medals to strengthen the leadership bench. In August, Davao agents learned qualifying secrets from Boss Khrly John Josol, gaining updated scorecards and coaching plans.

A Recognition Culture Forged Since 2012

NatCon is the culmination of a year's worth of effort. For agents, qualifying is a mark of distinction that opens doors to greater responsibilities. Past editions have featured awards, incentives, car raffles, and leadership sessions that make qualification a powerful motivator for the sales force.

The Starlight Team, founded in 2015 by the Abarquez couple, earned NatCon Qualifiers status, Top Team Awards, and won the Car Raffle at the 2018 convention. For many agents, earning a seat at NatCon validates their hard work and signals the next level of their careers. It transforms effort into recognition.

Looking Back at NatCon 2025

The 2025 edition, held at the Waterfront Cebu City Hotel and Casino, brought together leading professionals, developers, and brokers for two days of insights and recognition. The event emphasized regional growth beyond Metro Manila, showcasing the strength of the Visayas and Mindanao property sector.

An awards night honored top-performing developers and agents, including Cebu Landmasters. Leuterio underscored the deeper mission: "Beyond Selling: We Create Dreams! Excellence isn't just a goal—it's a commitment." That same year, Senator Bong Go backed a bill to accelerate real estate salesperson registration, announced during the convention. Leuterio also renewed his call for quake-resistant structures, demonstrating how NatCon serves as a platform for industry advocacy beyond celebration.

What NatCon 2026 Means for the Network

With the convention just days away, the stage is set for the biggest annual gathering. Thousands of agents, team leaders, brokers, staff, and developer partners from every region will converge. For those who worked toward qualification, the event represents both a reward and a platform to grow their personal brand.

As Filipinohomes pushes toward 150 branches nationwide, NatCon 2026 serves as both a celebration of past achievements and a launchpad for the future. The convention's heart is not the spectacle but the community—people who persisted, learned, tried again, and now celebrate together.