Updated Jun 6, 2026

Filipinohomes agents completed a Deca Homes product seminar on June 4, learning to sell affordable housing under the 4PH Program in Iloilo's booming property market.
ILOILO CITY — Filipinohomes agents and brokers gathered at the network's Iloilo office on June 5, 2026, for a product knowledge seminar on Deca Homes, the mass‑housing brand of 8990 Holdings Inc. The afternoon session equipped participants with detailed information on the developer's affordable residential projects, financing packages, and buyer‑qualification guidelines. The training focused on the socialized and economic housing segments that consistently attract first‑time buyers and OFWs in Western Visayas.
Agents reviewed Deca Homes' core product lines, including single‑detached, single‑attached, and townhouse units. The seminar also introduced the company's expansion into medium‑rise condominiums under the Urban Deca Resorts and Residences brand. Participants studied sample floor plans, total contract prices, and monthly amortization scenarios. They learned how Deca Homes projects qualify under the Expanded 4PH Program, which offers Pag‑IBIG's subsidized 3‑percent interest rate—the lowest in the market.
Iloilo's Affordable Housing Market Soars
Iloilo's residential market continues to outperform regional peers. In the first quarter of 2026, house‑and‑lot take‑up reached 96 percent, well above the Visayas‑Mindanao average of 92 percent. Condominium absorption stood at 89 percent. The Bangko Sentral ng Pilipinas reported that 17 percent of household remittances flowed into real estate purchases, with Iloilo capturing a significant share of OFW‑driven demand.
The city's economic fundamentals underpin this housing momentum. Colliers Philippines confirmed that Iloilo City overtook Metro Cebu in occupied office spaces during the first quarter. Megaworld's Iloilo Business Park alone generates approximately 20,000 direct BPO jobs and 80,000 indirect jobs. A growing workforce creates sustained demand for affordable homes within commuting distance of the business district.
The Deca Homes seminar is the latest in a series of training events at the Iloilo office. New agents completed a Startup Kit session on May 9, followed by a new agents orientation on May 22. Iloilo and Bacolod teams also held joint strategic planning on May 4. The June 5 session added a mass‑housing product layer, broadening the inventory agents can offer to budget‑conscious buyers.
For the agents who attended, the training delivered practical knowledge they can apply immediately. They can now guide first‑time buyers and OFWs through Deca Homes' product range—from townhouses in Pavia to single‑detached units in Santa Barbara—and match each option to the buyer's income bracket and loan eligibility under the 4PH Program.




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