Southprime Flats, Kalea Estates Site Tour Gives Filipinohomes New Real Estate Professionals First-Hand Look at WeeComm Projects

ILOILO CITY – BACOLOD CITY – Newly recruited salespersons and unit managers from Filipinohomes went on a two‑city site tour on May 7, 2026, visiting Wee Community Developers Inc. (WeeComm)’s Southprime Flats in Iloilo City and Kalea Estates in Bacolod City. The trip gave the new batch of agents first‑hand exposure to the developer’s “Beyond Ordinary” design approach, smart‑home technology, and affordable residential units.

The morning leg of the tour focused on Southprime Flats, a mid‑rise, low‑density condominium in Iloilo’s Mandurriao district. WeeComm representatives walked the group through the project’s three connected buildings, unit configurations, and the integrated Smart Home System, which allows residents to remotely control appliances and view their units through a mobile app. Later in the day, the delegation visited Kalea Estates, a 1.8‑hectare residential subdivision in Bacolod, where they inspected single‑attached house models, landscaped open spaces, and community amenities designed for growing families.

Recent Filipinohomes momentum in Iloilo, Bacolod

The WeeComm site tour comes at a time when Filipinohomes has intensified its training and recruitment activities across Western Visayas and Negros Occidental.

In Iloilo, the network held a “Build Wealth in Real Estate” seminar on May 5 at Grand Xing Imperial Hotel, drawing a full house of aspiring agents. On May 4, Iloilo and Bacolod teams met at the Iloilo office to align sales strategies and prepare for the CEO‑led event. The Iloilo office also hosted a series of contract signings and product knowledge sessions throughout the first week of May.

In Bacolod, the network opened its 142nd office at Corner Burgos‑Lacson Street on May 6, followed by a 300‑agent orientation at Ayala Central Hall the same day, led by Filipinohomes founder and CEO Anthony Leuterio. A dinner meeting at L Fisher Hotel later that evening gathered unit managers and team leaders for strategic alignment. In the two days that followed, Team Chin Dynasty and Team Wire Toppers formalized their affiliations with contract signings at the Bacolod office. The WeeComm site tour, which took place on May 7, was embedded within that same week of intensive expansion.

Southprime Flats: Iloilo’s smart‑home pioneer

Southprime Flats is the first smart‑home integrated condominium in Iloilo City. Located in the bustling Mandurriao district, the development consists of three mid‑rise, low‑density buildings totaling 2,800 square meters of floor area. A landscaped bridge park connects the buildings, offering residents outdoor jogging paths, indoor gym facilities, co‑working spaces, and proximity to the Iloilo Business Park, Atria Park District, and Smallville Business Complex. The project offers 585 units – compact studio, dorm‑type, and two‑bedroom layouts – with eight units convertible to commercial use. Total contract prices range from ₱1.8 million to ₱3.5 million, making entry‑level ownership accessible to young professionals and first‑time buyers. The Smart Home System, accessible through a dedicated WeeComm mobile app, lets residents pre‑cool their units, monitor security feeds, and manage appliances remotely.

Kalea Estates: A complete subdivision for Bacolod families

Kalea Estates spans 1.8 hectares and offers two single‑attached house models: the 50‑square‑meter Ohana on a 60‑square‑meter lot and the 80‑square‑meter Aloha on a 96‑square‑meter lot. Units are designed with two to four bedrooms, two bathrooms, a balcony, and a carport standard per house. The development is located within 15 minutes of SM City Bacolod, Ayala Capitol Central, Riverside Medical Center, and St. John’s Institute. The developer prices units between ₱2.2 million and ₱3.5 million, with downpayment options covering up to 24 months. Amenities include a guarded gatehouse, clubhouse, swimming pool, basketball court, children’s playground, landscaped gardens, and open spaces.

Why Iloilo is a 2026 real estate magnet

Iloilo City’s office market has overtaken Metro Cebu in total occupied office space for the first quarter of 2026, according to Colliers Philippines. The 72‑hectare Iloilo Business Park, where Megaworld holds a 48 percent market share, houses 13 office buildings with a combined leasable area of 205,000 square meters, generating an estimated 20,000 direct BPO jobs and 80,000 indirect jobs across retail, services, and transport. The arrival of Belmont Hotel Iloilo, a 405‑room Megaworld property, adds 880 room keys to the city’s hospitality inventory and reinforces the township as a business‑grade destination. Southprime Flats sits less than a 10‑minute drive from the Business Park, giving its future residents direct access to one of the Visayas’ highest‑growth job corridors.

Why Bacolod’s dining and hospitality scene drives demand

Bacolod is positioning itself as Asia’s “Center for Sustainable Gastronomy” following its designation by Slow Food International. The city is executing a five‑year plan to build on its organic farmlands, the 2025 Terra Madre Asia‑Pacific convergence, and the growing number of farm‑to‑table establishments. These initiatives, paired with festival arrivals from Panaad and the upcoming MassKara, have fueled demand for well‑located housing. The recent groundbreaking of TRYP by Wyndham Bacolod inside PHINMA’s 21‑hectare Saludad township adds a 150‑room lifestyle hotel, complementing the residential offerings of Kalea Estates. The continued expansion of coffee shops, dining spots, and retail outlets along the Lacson tourism strip further supports the live‑in market.

By putting the new agent batch face‑to‑face with WeeComm’s actual construction sites and finished units, Filipinohomes aims to shorten the learning curve and embed product knowledge directly into their sales approach. The May 7 site tour also served to highlight how two distinct WeeComm projects – an urban condo with smart features and a suburban family subdivision – address different buyer segments, from young professionals to growing families. With the tour completed, the newly oriented agents are expected to begin field assignments armed with first‑hand insights into two of WeeComm’s most active provincial developments, backed by the full resources of the country’s largest real estate network.