GENERAL SANTOS CITY – Team X‑Factor formalized its affiliation with Filipinohomes through a contract signing held on April 30, 2026, at 9:00 AM at the Laurel Main Office in General Santos City. The morning event granted the team’s unit managers and salespersons full access to the network’s national property database, developer partnerships, training resources, and administrative support systems.

Recent Filipinohomes activities in Gensan

The Team X‑Factor signing follows a series of Filipinohomes events in General Santos City over the past two weeks. On April 21, founder and CEO Anthony Leuterio arrived in the city and was warmly welcomed by the local team. Later that evening, he convened a leaders dinner meeting at Horizon Suites, bringing together key unit managers and top agents to align expansion targets. Also on April 21, team leaders Antonette Mary Lasala and Michael Lasala led a BexPositive contract signing at the city office.

On April 22, Leuterio led a well‑attended “Build Wealth in Real Estate” new agents orientation at Grand Summit Hotel, drawing aspiring real estate professionals. On April 25, Team Red Diamonds held its own contract signing at the Filipinohomes Gensan office. These back‑to‑back events underscore Filipinohomes’ aggressive push to build a strong agent base in General Santos City.

Why General Santos City remains a 2026 real estate hub

General Santos City continues to demonstrate strong economic fundamentals. The city recorded ₱376 million in business permit renewal revenues in early 2026, a 15.3 percent increase from the previous year, reflecting robust local economic activity. The city’s gross domestic product posted a 6.8 percent growth rate in the past two years, outperforming the national average.

In the residential sector, PHirst Park Homes Gen San, a ₱5.3‑billion, 23.7‑hectare development in Barangay Baluan, continues to attract first‑time homebuyers with its Amani and Dua house models. The project marks the affordable housing brand’s Mindanao debut. The national government’s Expanded 4PH Program is also active in the city, with Deca Homes Gensan 2 in Barangay Apopong offering 7,430 house‑and‑lot units under Pag‑IBIG’s subsidized loan program.

Infrastructure catalysts drive investment

A Japanese company, Tokushima Auction Market Co., Ltd., has expressed intent to invest $1.2 billion (approximately ₱71.3 billion) to develop a state‑of‑the‑art AI‑powered global air cargo hub at General Santos International Airport. The facility will be capable of handling large cargo aircraft and include ultra‑low temperature frozen storage and chilled warehouses. The redevelopment is projected to generate 4,550 jobs.

The city’s public market is undergoing a ₱2.33‑billion redevelopment under a public‑private partnership with Robinsons Land Corp., transforming it into a modern, solar‑powered Palengke Heneral complex. The Board of Investments and the city government formalized a partnership on March 6, 2026, to strengthen investment promotion and streamline permitting under the “Green Lanes for Strategic Investments” program.

Strengthening the local sales force

For Team X‑Factor, the contract signing grants its newly affiliated unit managers and salespersons full access to Filipinohomes’ national property database and developer partnerships. The team will undergo onboarding, including training on the network’s multi‑listing platform and integration with developer partners such as PHirst Park Homes, Deca Homes, and other major players in the province.

With General Santos City’s real estate market gaining unprecedented traction and demand for professional real estate services rising, the April 30 contract signing positions Team X‑Factor to capture a share of this growing market. The team is now set to serve homebuyers and investors in one of Mindanao’s most dynamic economic centers, backed by the full resources of the country’s largest real estate network.