Filipinohomes Team Red Diamond Trains on Camella's Projects

DUMAGUETE CITY, Negros Oriental — Filipinohomes Team Red Diamond gathered at the Camella Negros Oriental office on September 19, 2026, for a product knowledge seminar. The training aimed to deepen agents' expertise on one of the country's most trusted homebuilders as they serve buyers in Dumaguete's growing property market.

Team Red Diamond Trains on Camella Portfolio

The session provided a comprehensive overview of Camella's portfolio, focusing on its expanding presence in Negros Oriental and the Visayas. Agents reviewed flagship projects, house models, and financing options to prepare for a growing pool of buyers in Central Visayas.

Camella, the flagship housing brand of Vista Land & Lifescapes, has been a dominant force in Philippine real estate for over 45 years. In Negros Oriental, it established Camella Negros Oriental, a 15-hectare pine community along Diversion Road in Lower Cantil-e, Dumaguete City.

Camella Orilla, the developer's newest project. It offers proximity to Dumaguete North Road and downtown via the Bacolod Economic Highway, positioning it near Sibulan Airport and lifestyle destinations like Rizal Boulevard, Quezon Park, and the Dumaguete Cathedral.

Prestige Series for Multigenerational Families

Camella's Prestige Home Series, a lineup of multigenerational homes designed for extended Filipino families. The series includes the Fiona, Giana, and Hera models, each crafted to accommodate distinct generational needs while fostering shared spaces.

These models reflect Camella's response to the growing demand for flexible, future-proof living arrangements. The homes are designed to allow grandparents, parents, and children to live under one roof while maintaining privacy and independence. This concept resonates with Filipino cultural values.

The Prestige Series also addresses practical considerations such as accessibility and communal areas. Agents learned how to present these features to buyers seeking homes that can adapt as their families evolve over time.

Dumaguete's Thriving Property Market

The seminar placed Camella's projects within Dumaguete's unique market fundamentals. Known as the "City of Gentle People," Dumaguete is a recognized center of learning with four major universities and a student population estimated at 30,000 and growing. Silliman University anchors this academic reputation.

Beyond education, Dumaguete serves as a tourist gateway to Apo Island, Manjuyod Sandbar, and numerous beach resorts and dive sites. Its popularity among foreign visitors has made it a magnet for residential and investment properties.

The city's property market gained further momentum after being named the #1 Safest City to Visit in the Philippines for 2026 by the World Travel Index. The upcoming new Dumaguete airport is expected to boost connectivity and property values further.

Strengthening Agent Readiness

The September 19 seminar follows a series of Filipinohomes activities in Negros Oriental. On September 17, founder and CEO Anthony Leuterio conducted a site visit at WeeComm's Kalea Estates and held a breakfast meeting with Elite Circle Bacolod.

Other recent events include a New Agents Webinar, product knowledge seminars with Megaworld and Suntrust Properties, and a PHINMA Properties session on the Saludad township. Team Red Diamond also held a training session to sharpen sales strategies.

These consecutive events reflect Filipinohomes' commitment to continuous learning. As the network pushes toward 150 branches nationwide, a well-trained sales force remains essential to capturing opportunities across Negros Oriental and the wider Visayas region.